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Sustainable products
Our Definition of a Sustainable Product
For Fluidra, a sustainable product is one that meets at least one of our PRODUCT SUSTAINABILITY INDICATORS, a set of criteria categorized into five main objectives:
PRODUCT SUSTAINABILITY INDICATORS
Low carbon
It applies to products for which the final manufacturing step uses 100% renewable energy and occurs in an ISO 14001 certified site, or to products made using more than 20% in weight of recycled or bio-based materials.
Energy Efficiency
It showcases technologies with validated energy efficiency during pool operation, or that use renewable energy.
Chemical Reduction
It showcases technologies that promote a reduction in the use of chemical products during pool operation.
Water Conservation
It showcases technologies that prioritize water conservation during pool operation, and products that are highly efficient in water usage according to third party standards.
Circular
It applies to products that fulfill specific circularity attributes:
- Cycled Materials Content
- Reparability & Durability
- Recyclability
We evaluate our entire product portfolio against these key sustainability indicators in order to classify and improve our product offering, while promoting the sales of more sustainable solutions.
From design to sales, every stage of a product’s lifecycle is analyzed to minimize environmental impact and achieve the following goals:
- Accelerate the transition to 100% renewable energy across our facilities,
- Promote technologies that reduce the environmental impact of pool usage,
- Foster the adoption of circular materials, designs, and practices.
This work lays the foundation for achieving our ambitious product-related ESG goals:
-
- 60% : Of sales from products that are classified as sustainable in 2026
- 80% : Of sales from products that are classified as sustainable in 2035
- Increase the number of circular products
At this stage, our definition of a sustainable product does not require meeting the most relevant indicators across a product life cycle. We are working on their identification for each product family, aiming to refine and enhance this definition over time.
We evaluate our entire product portfolio against these key sustainability indicators in order to classify and improve our product offering, while promoting the sales of more sustainable solutions.
From design to sales, every stage of a product’s lifecycle is analyzed to minimize environmental impact and achieve the following goals:
- Accelerate the transition to 100% renewable energy across our facilities,
- Promote technologies that reduce the environmental impact of pool usage,
- Foster the adoption of circular materials, designs, and practices.
This work lays the foundation for achieving our ambitious product-related ESG goals:
-
- 60% : Of sales from products that are classified as sustainable in 2026
- 80% : Of sales from products that are classified as sustainable in 2035
- Increase the number of circular products
At this stage, our definition of a sustainable product does not require meeting the most relevant indicators across a product life cycle. We are working on their identification for each product family, aiming to refine and enhance this definition over time.
Embedding Sustainability in Product Design
A product environmental impact is significantly shaped by decisions made during the conception phase. For this reason, we integrate our product sustainability indicators from the very beginning: at the design stage.
From the initial idea generation, we focus on sustainability indicators relevant to the product family. As the innovation process progresses, all criteria defining each indicator are thoroughly reviewed to assess feasibility and make informed decisions. Finally, conformity with these indicators is validated before the industrialization phase.
This process enables our teams to systematically address sustainability and identify achievable ESG improvements. Furthermore, it helps us prepare to meet tightening environmental regulations and respond to the growing consumer demand for more sustainable products.
The role of Life Cycle Assessment (LCA)
Improving a product’s environmental impact requires understanding its effects at every stage of its life cycle: sourcing raw materials, parts, and packaging → transportation to our facilities → production and assembly → distribution through our networks → consumer use → and end-of-life disposal. That’s why we are committed to conducting Life Cycle Assessment (LCA) studies for key product families.
LCA is a standardized, science-based method for quantifying the environmental impact of products, processes, and services. It assesses every stage of the life cycle, analyzing resource use (such as materials and energy) and outputs (including emissions, waste, and by-products). By conducting LCA studies, we can identify and address the most significant opportunities to improve a product’s environmental performance.
Circular products
Circular products are designed applying the fundamental principles of circular economy.
Designing a circular product is a journey that involves integrating more circular materials into products, designing them for durability, reuse, repair and refurbishment, and, as a last resort, recycling. All of this must be achieved while ensuring that the fundamental principles of social fairness are upheld throughout the supply chain and in manufacturing facilities.
In Fluidra, we measure circularity as a combination of 3 different goals:
Cycled Material Content
Prevent waste from ending up in landfill and avoid depletion of finite resources.
Key requisites include: more than 20% in weight of recycled, renewably sourced or recovered materials.
Repairability and Durability
Extend the useful life of a product, and the value of the materials and energy used to produce it.
Key requisites include:
- Quick access to repairable parts
- Reversible connections
- Appropriate maintenance and reparability documentation
- Long term availability of spare parts
- Extended warranty coverage
Recyclability
Increase and encourage material recycling to reduce waste generation.
Key requisites include:
- Reduced use of non-recyclable materials.
- Publish dismantling guidelines.
- Details on material composition and valuable materials worth recycling.
- Free from SVHCs, in accordance with the REACH Candidate List.
- Use of halogen-free wiring.
Examples of Products
Most of our production sites in Spain use electricity certified as 100 % renewable and are ISO 14001 certified. As a result, all products manufactured at these sites, on fully electric production lines, meet the Low Carbon indicator.
Variable speed filtration pumps, because they allow users to adjust the pump’s speed to match the specific filtration needs, reducing energy consumption compared to traditional solutions.
Heat pumps, because they transfer heat rather than generating it, using electricity to move heat from one place to another. This process consumes much less energy compared to traditional heating systems.
Saltwater chlorinators, because they generate chlorine directly from salt added to the pool water, ensuring optimal chlorine levels while eliminating the need to store, measure, and manually add traditional chlorine products.
Ozone systems, because they reduce the need for pool chemicals by oxidizing contaminants.
Solid pool covers, because they reduce water consumption by minimizing evaporation, the primary cause of water loss in pools, particularly in hot or windy conditions.
Pool showers with a flow lower than < 7.5l/min, which is significantly lower compared to traditional showers.
The RPS Skimmer for above ground pool was designed with a focus on circular economy attributes. Thanks to these features, the RPS Skimmer won the Product of the Year award in the Construction category at the Plastics Recycling Awards Europe 2024.